The audience for this brief will be people who have an interest in Art and graphic design. They will be exhibition goers with an interest in cultural goings on. The age range will be 18-50 both male and female.
The context for where this flag will be shown is in an exhibition at Islingtong Mill in Manchester which is where Dr.ME house their studio. It will be an exhibition where there are many flags on show all unique and different that have been created during the workshop run by Dr.Me.