The audience for winterlight festival is quite wide it
will be a variety of children and adults both male and
female ranging from all ages. It is an event in a village
where there is a real sense of community so they may
be a person who is interested in supporting community
events. This person will have an interest in cultural events that tie the arts and community together and they may be a person who has a strong aesthetic appreciation for light.
Context :
Context :
The context of this event is important to bare in mind
as Sowerby Bridge is a village and won’t be able to
cater for the same sort of advertising that goes on in Leeds for example. Another important part to
remember about context is that this event will take
place in December when it is generally cold, and is
held when it is dark.
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