Saturday 1 February 2014

Lotions& Potions : Concept development

Colour:


I have decided to go for a bright positive colour scheme as I feel that it will aid in the contemporary warm feel of the shop. 



Logo:

The logo has been derived from the witches images that I originally first looked at the line going through the cauldron is the symbol of the stirrer for the lotions and potions. 



Spells:

For the shop promotional good I have decided to cre- ate poem like spells after I discovered some spells online I think it could work really well with the recipe book or as posters. 




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